
Are you ready for AI Driven
Business Growth?
Get grounded in AI. Get confident in AI. Get ready for AI driven growth.
To become an AI-ready organisation, business leaders must implement three elements; AI strategy, AI governance, Responsible AI skills programme. These elements are all vital for the future of the company to deliver AI business growth.
We call it AI Business Confidence - and, we help you build this, across your business and organisation with our AI governance, and skilled focus service.
We work with private businesses, the public sector and sports organisations, offering:
AI strategy and governance to help you manage risk and drive business growth
Curated AI learning for business leaders and employees
A supportive AI business confidence community to help you learn, share and grow.
Together we help you implement become am AI-ready organisation, built on trust.
We work with
Public Bodies
Sports Organisations
Private business
Our Services
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Get Grounded with AI Business Confidence
Start here if you need clarity on how to build your AI business confidence, and AI skills across your business.
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Level Up Your AI Business Skills
Start here if you are ready to continue your AI journey, build lasting AI skills, and adopt a AI governance led approach to drive innovation.
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AI Business Consultancy
Bespoke consultancy for organisations looking to implement an AI Management System (AIMS), and, potentially, work towards the BSI:ISO 42001:2023 certification
Why Responsible AI Matters.
The risks of unstructured AI adoption by businesses and organisations is very real, leading to:
Confidential data leaks via ad hoc use of generative tools (ChatGPT, Claude)
Amplification of bias and misinformation
Productivity losses from a lack of AI skills
People’s fear of AI implementation and use.
We are here to help you manage these AI risk, strengthen stakeholder trust, integrate AI technology at a pace that suits you, and your business.
Read out latest blogs:
7 key principles of responsible AI
What Does Good Look Like? AI Governance Best Practice for UK SMEs.
Why Choose Us
Over two decades developing digital strategy, brand platforms, and customer experiences
Global experience in UK, Europe, MENA and US Markets.
Specialist in AI Governance and ethical adoption - ISO/IEC 42001:2023 AI Management Practitioner
Passionate about advocating for a people first AI framework - and an AI economy for everyone!
Partners
ISMS - Delivering AI Compliance Confidence - read more
AI & Partners - The AI & Partners Partner Program for EU/AI act
Ruth Astbury, Founder | Digital & AI Consultant | Certified BSI, AI Management Practitioner
“After 20 years working in the digital sector across global markets, I understand the opportunity that the AI revolution presents. That's why I am passionate about helping you to increase your knowledge, confidence, and trust when developing or working with AI technology.
AI legal requirements are evolving fast. By 2027 your AI legal requirements will be very different from where they are now.
At expandAI, we help you get ahead with a structured approach to your AI governance that will help you build AI confidence and trust across your business and organisation.